Your site is losing you bookings.

Strategy-first web studio.

Your site is losing you bookings. clients. investors. enterprise deals. credibility.
Your site is losing you bookings. clients. investors. enterprise deals. credibility.
Strategic thinking + 2–5 day execution. For founders who can't afford to look unbuilt.
// RISK Every objection cut // SPEED Weeks → days // METHOD Structured like a deal // IMPACT Built to close // RISK Every objection cut // SPEED Weeks → days // METHOD Structured like a deal // IMPACT Built to close
SCROLL
// PHILOSOPHY

Strategy before aesthetics. Always.

AI builds pages — I build the case.

[01]
STRATEGY
FOUNDER
Revenue over aesthetics.
  • Unit economics & conversion logic
  • Built to eliminate business risk
[02]
CODE
ENGINEER
Zero builders. Clean stack.
  • Pure custom code (GSAP / WebGL)
  • Fast load, zero framework lock-in
[03]
SAFETY
ADVISOR
No expensive mistakes.
  • Legal, refund & privacy protection
  • Single point of accountability

Three roles, one head, one invoice. Nothing lost between departments — there are none.

1 WEEK

While agencies align on kickoff calls — you're already live and indexed.

Triad Architecture: a horizontal swiper of three role cards — Founder, Engineer, Advisor. Swipe left or tap the arrow to move through them.

// TRIAD ARCHITECTURE [ SWIPE TO UNLOCK ]

Three roles in one head. No agency overhead.

01 / 03
// SELECTED WORK

Live, converting, proven.

LOCAL SERVICE · CALGARY YYC Clean Touch Conversion engineering: instant-estimate calculator, open pricing, cross-sell, two-step booking funnel.
OPEN LIVE SITE
YYC Clean Touch
ClearSign
MensLab
Milan, Decoded
// WORK

Live, converting, proven.

YYC Clean Touch site

DEPLOY: 4 DAYS · CALCULATOR: BUILT-IN

Conversion engineering: instant-estimate calculator, open pricing, cross-sell, two-step booking funnel.

↗ VIEW LIVE
ClearSign site

DEPLOY: 1 WEEK

Zero-to-launch: positioning doc + conversion landing for AI legal review. 1 week.

↗ VIEW LIVE
MensLab site

DEPLOY: 3 DAYS · INFRA: AUTOMATED

A premium front-end rebuild — video hero, service matrix, conversion-built. From a broken site to a brand.

↗ VIEW LIVE
Milan Decoded site

DESIGN: BLOOMBERG × VOGUE

Brand strategy + identity + scroll landing from zero. Delivery: 4 days.

↗ VIEW LIVE
M A X
S E M I Z A R O V
[ STRATEGY + ARCHITECTURE // BCN · VAN ]
Max Semizarov
LinkedIn → M&A LAW · MBA · STRATEGY + ARCHITECTURE // BCN · VAN

Verified client proof: a horizontal swiper of client reviews — Lesya O. and Mariya S. Swipe left or tap the arrow to move through them; tap "Read full story" for the full testimonial.

// VERIFIED CLIENT PROOF

I don't start with your website. I start with your business.

Before a single wireframe, I study your market, competitors and positioning to understand what gives your business a genuine advantage.

My approach comes from M&A due diligence, where every assumption had to withstand scrutiny before real money moved. I bring that same discipline to the web — plus a legal-and-risk layer most studios can't see.

Every page. Every section. Every word. Every design decision. All serving one business goal.

The website isn't where strategy begins. It's where strategy becomes visible.

// ENGAGEMENTS

Where are you now?

Starting from scratch — or already running, but the site isn't pulling its weight? Pick one. You'll only see the path that fits.
I already have a business
Fix what's already running.
MARKET INTEL → BUILD → RETAINER
I'm starting something new
Turn an idea into a business.
DISCOVERY → BUILD → RETAINER
// BUILD TRACK — You're launching something new 2 slots this month
// ENGAGEMENT PROTOCOL

Ready to build something unignorable?

We take 2–3 projects per month. Not to manufacture scarcity — to protect quality.

STATUS: ACTIVE // AVG_RESPONSE: 4_HOURS // INTERVIEW: 30_MIN_CALL // CONTRACT: NO_OBLIGATION

Can't I just use AI or a template?

AI builds pages. It doesn't decide what your market needs to hear, how each section moves someone toward a call, or where legal and conversion mistakes quietly cost you money. That's the layer you're paying for.

What if my business grows or you become unavailable?

You own everything: code, infrastructure and documentation. The project is built to be transferred, not tied to me. Whether you hire an internal team or another developer, they can take over without rebuilding from scratch.

Why not hire a cheaper freelancer?

Most freelancers build what they're asked to build. I start by questioning what should be built in the first place. The website is the output — not the product. The strategy is.

Isn't this expensive?

A cheaper website costs less once. A website that fails to convert costs you every month. The real comparison isn't the invoice — it's the revenue left on the table.

How do I know it'll work?

We don't disappear for six weeks and come back with a surprise. You approve the strategy first, then the structure, then the design, then the build. Every milestone is visible before we move forward.

Why work with one person instead of an agency?

Agencies spread decisions across strategists, designers and developers. I don't. Nothing gets lost in handoffs because there aren't any.

Strategy before aesthetics.
Always.
CASES Why trust you?
2-min video audit
Your site. I record the two leaks I find, as your customer sees them.
Free · I record 2–3 every week
PRICING What does it cost? Book 15-min call →
15 min · I'll have looked at your site first
See what's costing you enquiries — before you spend a dollar